Since the beginning of time people with means of investment have been considering how to diversify wealth most optimally to achieve maximum yield and minimum effort. At the same time they were troubled how to secure such means to guard against all political, economic and natural influences. The economic science of today clearly defines the concepts of yield, risk and liquidity, which characterizes each investment.

Unfortunately, no individual investment vehicle can cover these three criteria optimally. Therefore an investment portfolio came into existence- asset allocation and investment. An old proverb says: divide the property in three parts. Let one third be active – for example one´s own business activities. One third produce fixed income – for example, real estate, paper assets. However, keep one-third save as “reserves for the bad times“ which should ideally be passed on to the next generation. From time immemorial this is where gold, precious stones and diamonds in particular hold a strong position.

Properties of diamonds

A safe investment

Each diamond is certified by the independent worldwide IGI, HRD or GIA Gemological Laboratory.

Permanent value

The price of diamonds is stable, growing on a long term basis and not subject to any inflation.

Unregistered investment

A diamond is not registered by any authorities, fully anonymous property.

Concentrated wealth

There is a large value in a small volume of diamond, e.g. 1 kg of gold is equivalent to approximately 0.5 grams of a quality diamond.

Easy mobility

You can easily and safely transfer the diamond from place to place anywhere around the world.

Quick liquidity

You buy the diamond on one side of the world and sell it again on the other side.


A diamond cannot be destroyed by a domestic fire, water, acid...It is almost indestructible.